Ditch desperation marketing. Turn subscribers into clients through story-based emails that build trust—not pressure.
Build a list that nurtures steady sales and deepens connection.
You can’t build a sustainable coaching business on borrowed platforms.
When algorithms control who sees your content, you’re constantly chasing visibility—never stability.
That’s why email marketing matters. It gives you direct access to your audience, without the noise or limits of social media.
The secret sauce that’ll make you perk up.
Email marketing delivers an average ROI of $36 for every $1 spent. That’s not just smart—it’s strategic. If you want reliable income, consistent clients, and a space to build real relationships, email is the foundation that puts you back in control.
STOP SCROLLING IF ANY OF THIS SOUNDS FAMILIAR
I get nervous about sharing my personal life. What if no one cares? What if I cross some invisible line into TMI and people just think I’m a total oddball?
I feel like I have no idea what to say—and the last thing I want is to come across as salesy or annoying.
I’m told that email is the most powerful tool in my business—but I’m not seeing any result
What if my emails just disappear into the inbox void and no one ever even opens them?
What if I’m posting every day on social media… and all I get back is crickets? Is anyone even seeing my posts?
It’s not about creating MORE content..
It’s not about churning out more content—it’s about using email to create consistent, meaningful touchpoints that build trust, spark conversation, and move your audience closer to working with you. Email marketing isn’t about volume; it’s about intention, connection, and showing up with purpose in someone’s inbox.
THAT’S WHAT INSPIRED ME TO BUILD THIS SPACE
I created this space because I was tired of watching talented coaches like you get overwhelmed, silence your creativity, and spiral into email marketing hell limbo.
❌ Just grab a freebie and add them to your list – You’ve been told to grow fast, even if it means skipping consent.
❌ Here’s the funnel email template that got me to $100K – You get the plug-and-play promise, but not the ethics, delivery strategy, or real support to make it work your way.
❌ Email your list 3x a week with urgency + scarcity – You’re tired of bro-marketing pressure tactics disguised as “strategy,” and you want to sell without manipulating or making your audience feel bad.
Thankfully, all of that is behind you now.
You can build a profitable list with story-based emails
You can write profitable emails people look forward to reading
Without feeling anxious about what to write.
Without obsessing over your list, or comparing yourself to coaches who seem to have it all figured out.
Without Sounding like you’re always pitching a sale.
Even if you don’t have a lot of subscribers yet, you can make a big impact. If someone signed up, you’ve already earned your spot in their inbox—now let’s help you keep it. I’ll show you how to write story-driven, strategic emails that build trust, spark connection, and turn lurkers into loyal buyers.
INTRODUCING
The List Launch Studio
List Launch Studio isn’t your average membership—it’s a home base for bold, quirky coaches who are tired of the noise and ready to do things their way.
Here, multi-passionate coaches learn to turn email marketing into a powerful storytelling tool—one that builds trust, sparks connection, and grows a business that actually feels good to run.
LIST LAUNCH STUDIO
is your step-by-step roadmap to growing a coaching list that actually connects and converts—without the guesswork. You'll build a list rooted in clarity, story, and strategy so you can attract the right people and grow your coaching business.
The List Launch Studio is your home base for bold, story-driven email marketing that grows your coaching business.
WHAT MAKES LIST LAUNCH STUDIO MEMBERSHIP DIFFERENT?
Hey, there. I’m Gregory Halpen—your quirky rebel bestie…
Building a robust list isn’t about forcing yourself into someone else’s formula.
It’s about doing business your way—with creativity, integrity, and just the right amount of YOU.
I help multi-passionate creatives and coaches stop second-guessing every damn email, reclaim their voice, and build sustainable, values-aligned businesses—using the power of email marketing.
My entrepreneurial journey started back in the ‘80s, pedaling newspapers on a rusty bike and selling hand-sewn stuffed bunnies dangling from eucalyptus-wrapped hangers (yes, that really happened).
Now, I’m here to help you do the same—with a rebel yell, a solid strategy, and a whole lotta love.
WHAT YOU’LL FIND INSIDE THE MEMBERSHIP
LIST LAUNCH PRIVATE FACEBOOK COMMUNITY
Welcome to your private, no-pitch, no-promotion zone—a judgment-free space to explore your voice, play with ideas, and grow your list without the noise, pressure, or performative fluff.
This is where coaches and creatives gather to brainstorm bold content, test what clicks, and finally enjoy writing to their audience.
Whether you're just finding your rhythm, fine-tuning your message, or wondering how the heck to write your next email without losing your mind—this is your place to figure it out.
Inside, you can:
Brainstorm bold email ideas in a low-pressure space
Test subject lines and content without the fear of flopping
Shape and refine lead magnets that actually convert
Build writing habits that feel good—not forced
Connect with other creatives who get it (no pitching, no ego)
Rekindle your love of writing to your list
EMAIL TEMPLATE LIBRARY
And if you get stuck, we’ve got you with our stash of done-for-you templates that you can tweak, twist, or totally rewrite.
And if you hit a wall? Don’t worry—we’ve got you covered. Inside List Launch Studio, you’ll get access to a full stash of plug-and-play templates you can make your own (or not use at all—your call).
Here’s what’s included:
Welcome Sequences – Make a strong first impression that feels personal, not robotic.
Re-Engagement Emails – Wake up a quiet list without begging, bribing, or ghosting.
Launch Series Templates – Promote your offer with confidence and clarity—no hype, no hard sell.
And a Brand-New Template Every Week – Because your emails deserve fresh inspiration (and you deserve less stress
BI-WEEKLY LIST BUILDING Q&A YOUTUBE LIVE CALLS
Get real-time support on your emails, list-building strategy, and voice. Each call is your space to ask anything—whether you're stuck on your next newsletter, crafting a lead magnet, or wondering why no one’s clicking. We’ll dig into strategy and mindset, because email isn’t just about sending—it’s about showing up with clarity and confidence.
Ask things like:
“Is this subject line strong enough to get opened?”
“Why isn’t my freebie getting sign-ups?”
“How do I sound more like me in my emails?”
“What do I send to people once they join my list?”
“Am I overthinking my welcome sequence?”
You bring the questions. We’ll figure it out together.
Two hours of focused, no-fluff time to actually write your emails, build your list, or work on your next opt-in—with accountability and zero judgment. Show up as you are, set your intention, and get sh*t done alongside other quirky coaches doing the same.
Need ideas? Use this time to:
Write your next newsletter (even if you’ve been avoiding it)
Tweak your opt-in page or landing copy
Batch a welcome sequence or re-engagement email
Outline your next freebie
Strategize your list growth plan for the month
Come with a goal. Leave with progress.
WEEKLY LIVE COWORKING SESSIONS
FREEBIE VAULT
Plug-and-play lead magnet templates designed to save you time and stay true to your voice. No boring, generic freebies here—just bold, personality-packed templates that help you grow your list with heart.
Not sure where to start? Inside the Freebie Vault, you can:
Pick a lead magnet idea that fits your niche and message
Customize it with your unique story and offer
Create something fast that actually converts
Skip the blank page and launch with confidence
Test new opt-ins without starting from scratch every time
Think of it as your shortcut to soulful list growth—with zero cookie-cutter energy.
Show up, Rebel Up and Be Supported.
“I now have the confidence to finally start my email list.”
After losing my son, I became an activist—and now, I can reach more people with his story and share my message with clarity, purpose, and heart.
– Wendy C., KDA + Activist
Gregory helps me say less, mean more, and connect through story.
Before joining Gregory’s membership, I was overwhelmed trying to say the right thing in my emails. Was I saying too much? Was I connecting at all? Through his guidance, I learned how to simplify my message and use storytelling to actually sound like me. – Jamie Quinn, Hypnotherapist
NOT SURE IF THE QUIRKY REBEL MEMBERSHIP IS RIGHT FOR YOU?
Quirky Rebel Emails isn’t for everyone. And honestly? I’d rather help you figure that out before you join than have you waste your time.
✅ You’re Starting Your List From Zero, With No Idea What To Do
✅ You Have An Email List Of 1,000 Or Less And Are Struggling To Get Traction
✅ You Value Step-by-Step Guidance From Someone Who Has Gone Before You
✅ You Want To Make More Money This Year But Need Help Figuring Out How
WHO IS THE MEMBERSHIP GOOD FOR?
😊 Your email list is already 1,000+ and growing by the minute
😊 You’re consistently bringing in new subscribers daily with a lead magnet that’s already working
😊 You’re looking for a quick fix or shortcut
😊 You’re not willing to show up and do the work
😊 You believe social media alone is all you need to grow your business
WHO IS THE MEMBERSHIP GOOD FOR?
Grow your list. Write emails that sound like you. Turn your words into profit. Inside the List Launch Studio, you’ll get the tools, support, and strategy you need to send bold, story-driven emails that connect—and convert—month after month.
Commit to your list. Save big. Launch with confidence all year long. Get a full year of List Launch Studio—and two months free. You’ll get the same powerful tools, strategy, and support to grow your list, write bold, story-driven emails, and turn your words into profit.